BASIUM HOME
Brand Concept, Brand Identity, Brand Strategy.
Originating as a research project within sustainable textile production, Basium Home evolved into a European linen home-wear brand.
Crating the business plan, brand strategy, identity and website, the brand had a brief existence in the years following the COVID-19 pandemic. It ceased operations in 2022 but was retained for ongoing research into sustainable and alternative materials. The project’s direction is still evolving.